If you’re finding that low-cost or free delivery is an overwhelmingly common approach by competitors (which is likely), then you can offer this by recovering your costs in other ways.
They have probably done the most in-depth research to determine their own approach, so take some insights for yourself. Here are some Etsy-approved suggestions to meeting your buyers’ shipping expectations: We’ll cover the points discussed below too. Shipping impacts your sales, so it’s a mistake to consider it a lower priority in your Etsy business plan.Ĭheck out this video from Etsy for a nice summary. “In fact, we know that shoppers on Etsy are 20% more likely to complete their purchase when the item is marked as delivering for free.” It could even be one of the first things customers use to decide whether to consider your item in the first place. That’s right, even with shipping there’s strategy involved.īecause being strategic with your shipping is just as important as the other aspects of your business.
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Now that we’ve covered that ground, let’s crack into your shipping options, method, and strategy. You will be charged shipping fees which are calculated based on the total shipping cost, dependent on carrier, origin, destination, weight, mail class, package type, and dimensions.
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The insurance depends on your location and shipping carrier, so once you have chosen this, check out your insurance options via the full Etsy shipping policy.
This is for within the US only.ĭelivery insurance is an optional extra when using Etsy shipping labels. There are additional stipulations for each carrier, so if you do take this route, make sure you’re clear on your requirements.įor US-based sellers who use USPS, return labels can be processed and used for getting items sent back to you.
If you opt for Etsy shipping labels (which we’ll talk about more below), then you are still responsible for fulfillment and correct use of the labels. You are responsible for the delivery process in full.įrom displaying honest delivery timeframes and origin addresses to communicating with buyers about the progress of their orders, and managing any customs regulations for international sales - it’s all on you. You can find the full policy here, so for the purposes of this guide, we’ll summarize the most relevant categories below.
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Etsy’s Shipping Policyīefore we dive into your Etsy shipping strategy, options, and how to filter through them, let’s check the official stuff first: Etsy’s shipping policy.Įtsy’s policy is split into six categories, five of which we’ll cover here. It’s not exactly the easiest landscape to navigate, but with such high expectations, and with so much to lose and to gain, Etsy sellers can’t afford not to get their shipping strategy right.Īnd that’s what we’ll help you do here. “Buyers frequently tell us that having to pay an additional postage cost is what keeps them from shopping on Etsy more often.Īnd according to a 2018 buyer survey by Etsy’s research team, as items become more expensive, the percentage of the item price that shoppers are willing to pay for delivery greatly decreases.” We know that they’re willing to pay a little more for the privilege and that they’ll drop orders if the option isn’t there. We know that consumers want fast, frictionless deliveries.
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